From Pink to Prevention Campaign Update

Dear friends, colleagues and supporters,

As we continue our effort to ask The Big Question on environmental and occupational links to breast cancer, here are some links to our latest blogs and campaign updates.

Earlier this month, Helen Lynn and Deborah Burton met with key Breast Cancer Now staff – Delyth Morgan (chief Executive) and Eluned Hughes (Head of Public Health and Information) to primarily discuss the reasons why their organisation (the UK’s leading breast cancer charity) persists in categorising environmental risks as doubtful along with the body of evidence that does link the two. We also wanted to ask if and when BCN could join with us and start to both accept and act upon the existing evidence (not least, share the information with the public who look to them for guidance). It was a constructive first conversation and we are looking forward to keeping the issue on their agenda.

Our latest blog about the meeting is here and our post-meeting follow up letter in full is here.


Keep sharing our  PETITION! We are running this throughout 2016 and we want it to act as an informative as well as a lobbying tool.


Di Ward has added more wonderful cartoons to our gallery.   Her pictures paint a thousand words on the many aspects of this debate and we have recently submitted a proposal for her work to be included in a publication in Canada on the subject of Pink-washing along with an article.  And here is another recent posting by Di – observations from Tasmania on health, pollution and the lack of public education.


In the UK: Throughout  this year we will continue our effort to push for Breast Cancer Now to update and widen their RISK brochure; moreover,  From Pink to Prevention is calling upon all breast cancer charities – not just BCN – to acknowledge and act upon environmental and occupational risk factors for the disease.  We will also be taking  The Big Question to government – especially the new Labour Shadow Health team.

This is also an international issue and campaign and we look forward to building on our work started last year, when 16 international organisations signed our open letter calling on breast cancer charities everywhere to remove their pink ribbon blindfolds and ask why, despite all the money raised, more and more of us are getting this disease? The groups believe we are not getting the full picture on this breast cancer epidemic that has taken us from a 1 in 12 chance of a woman getting the disease in her lifetime in 1995, to a 1 in 8 chance today. We need urgent action now.

So keep spreading the word – we MUST keep pushing for environmental and occupational links to breast cancer to be acknowledged and acted upon.

Best from all at From Pink to Prevention

Di, Helen, Deb & Ho-Chih